Classify each distribution characteristic as a characteristic of a direct, indirect, or hybrid distribution channel
0000
+
Businesses have complete
control over distribution and
pricing
Customers buy products from a
business' warehouse
Wholesalers sell a
manufacturer's product
Retailers sell a manufacturer's
product
A product is sold from a
company website and delivered
by a different company

Direct distribution involves customers buying products directly from a business' warehouse, while indirect distribution includes wholesalers and retailers selling a manufacturer's product. Hybrid distribution combines online sales from a company website with delivery by another company.

Explanation:

Direct distribution: Customers buy products from a business' warehouse.

Indirect distribution: Wholesalers sell a manufacturer's product; Retailers sell a manufacturer's product.

Hybrid distribution: A product is sold from a company website and delivered by a different company.

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