Joseph wants to ensure that his marketing strategy for his guitar and record shop will reach all demographics. Which of the following approaches will help him utilize demographics?
a) Selling guitars for low prices
b) Advertising at all times of the day
c) Analyzing the age groups of consumers
d) Tailoring advertising to diverse backgrounds
a) Selling guitars for low prices
b) Advertising at all times of the day
c) Analyzing the age groups of consumers
d) Tailoring advertising to diverse backgrounds